What do you do in the space?
Marketing / graphic design / content creation / consulting, specifically in cannabis and events. I am a freelancer currently serving as Marketing Director for Applegarth Strategies, Doobie Nights & a few other small business clients.
What has been the most challenging?
The limited funds for marketing due to 280E and overtaxation. My services are not a write off for plant touching businesses which is challenging because I want to work with the small local farms & purpose driven brands but they often have very limited budgets. The stigma and the sexism suck too but IDGAF what people think of me for being a stoner anymore, I let my hard work speak for itself!
How has developing a community of other women in cannabis impacted you?
The women I have met in cannabis are the only reason I am still in this industry, to be honest. The camaraderie, support, cheering each other on and listening ears from the women I’ve connected with have made all the bullshit worth it!